Saturday, 29 September 2012
Planning: Hollyoaks Wedding Trailer
The backing track, Billy Joel - White Wedding, has a sense of irony in the case that the fictional wedding of the storyline that they are promoting is far from a 'White Wedding'.
In weeks prior to the wedding, the character who is getting married, Mercedes, has being having an affair with Carl; the father of Riley, the man who Mercedes is planned to marry.
Despite this advert being shown in weeks before the wedding, the advert makes it clearly obvious to the audience that something bad is going to happen at the wedding.
The Gothic style of the video with black clothing and dark lighting instantly suggests that negativity is about to pursue.
A medium close up shot shows two of the characters dressed in black dresses walk across the screen, dramatically picking black petals/confetti from the bowls that they are holding, before throwing them to the ground.
The next transition is a close up of Carl and Riley as Carl places a flower into the button hole of his suit, and this point, everything looks as planned.
At twenty seconds into the promotional video, a medium close up of Jackie, Doug, Warren, and Mitzee shows Mitzee smiling at the camera, but the smile is quite clearly false. The camera then cuts to an extreme close up to show the porcelain doll that she is holding smash to the floor and shatter. As Mitzee is aware of the affair that is happening between Carl and Mercedes behind Riley's back, this could be interpretated as Mitzee telling Riley about the affair, and therefore 'shattering' the wedding.
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